Author: Spencer Ross
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Reflections on the Fulbright application process
Several colleagues asked me about the Fulbright process, prompting me to describe my personal experiences with applying to Fulbright Colombia.
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Does Coffee Have to Be 80 Points for Me to Find it “Special”
An extended essay on the objective vs subjective qualifications defining “specialty coffee” and what paradigmatic rigidity implies for coffee market equity.
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Reentry, readjusting, reintegrating, reflecting back home
Three weeks after returning from Fulbright research on coffee in Colombia, I’m reflecting on being home and what’s coming next.
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Hasta la próxima, Colombia…
Having given my final presentation at Uniandes, I’ve got some goodbyes and thank yous to offer. We’ve done a lot of work over four months, yet the work is just beginning…
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48 hours of fieldwork in Pitalito
It was a quiet month, but the last fieldwork fieldtrip to Pitalito hit the ground running, giving us more insights on the c-price and the buying and selling of coffee, locally.
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Strange New Ethical Worlds and the Market of AI
I’m just another professor with AI discourse. But I’m from marketing, so critique is seemingly contrarian to my discipline full of hype magnates.
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55 hours of fieldwork in Neiva
Getting COVID at the end of February/beginning of March was rough for my work here, as I was supposed to get to the two-day Producer Roaster Forum in Guatemala City at the beginning of the month. Instead, I lost an opportunity to meet other folks from coffee-producing countries and be able to add their insights…
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A break in the action (for family tourism), and then, COVID
It’s a busy month with meeting folks from the Federacion Nacional de Cafeteros and then a visit from my entire family, but it ends with me getting COVID.
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Information Imperialism and Coffee
What does it mean to demand more information of coffee producers yet not expect to give anything of value
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Coffee is a fruit
I got the opportunity to take my first ever trip to a coffee farm. But firsthand context left me with more questions than answers on unlocking equity.